Invincible Messages
This page includes information and extra materials associated with the Invincible Messages Course.
Course Description
INTENT
1. Know What Are Your Trying To Achieve
Remember, the Impact of your communication is your audience’s response.
There are four potential primary audience responses.
MESSAGE: Backward H.A.T.
2. Be Clear On Your Message
A strong and clear message has three elements – which we remember as our “Backward HAT”: Task, Ask, and Headline.
UNFORGETTABLE: S.T.O.R.E.D.
3. Make Your Message Memorable
Use the 6 boxes of the ‘STORED’ model to make your key content, ideas, and messages, easier to remember. How you make your ideas invincible to the brain’s tendency to forget.
Course Files
Course Summary
The main ideas from the course on two pages.
Highlight Slides
The key slides from the training deck. Get in contact if there was a slide you particularly wanted a copy of.
Post Course Activity Sheet
This will help you practice the ideas that we shared in the training. It includes activity exercises to work through in your own time.
Great Books
Here are some of our favourite books that connect to this topic.
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Made To Stick - Chip & Dan Heath
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The Versatile Presenter - Pascoe & Hawkes
- Resonate: Present Visual Stories That Transform Audiences – Nancy Duarte
Reach out to us if you want to know more.